Advert analysis

Advert 1:Product name: Garnier b.b cream       Link: http://www.youtube.com/watch?v=41QPiSy8CdY
Persuasive techniques: use of adjectives regarding the product, emphasis the purposes and well use of the cream.
Produc USP: Elite people or experts-with one step you receive results. It is not like an average moisturiser, it consists of 4 other qualities.

Advert 2:
Product name: Glam eye day 2 night   Link:http://www.youtube.com/watch?v=ITadM-64bxU
Persuasive technique: the use of a celebrity makes it more compelling if you know who Zooey Deschanel is.
Product USP:Beautiful people- that same celebrity wont be used in advert to promote makeup i.e mascara by a different company as they have previously done this.

Advert 3:
Product name: Aquafresh          Link: http://www.youtube.com/watchv=I5pKgnrgY6M&feature=related
Persuasive techniques: the emphasis of cartoon characters give personality and it is more eligible for children which parents will not oppose to.

Product USP: Happy families-its appealing to families and parents with children in general.